| Original language | English |
|---|---|
| Title of host publication | The International Encyclopedia of Anthropology |
| Editors | Hilary Callan |
| Publisher | John Wiley and Sons Ltd. |
| ISBN (Electronic) | 9781118924396 |
| ISBN (Print) | 9780470657225 |
| DOIs | |
| State | Published - 2018 |
Abstract (may include machine translation)
Cultural attraction theory, also referred to as cultural epidemiology, is an evolutionary theory of culture. It provides conceptual tools and a theoretical framework for explaining why and how ideas, practices, artifacts, and other cultural items spread and persist in a community and its habitat. It states that cultural phenomena result from psychological or ecological factors of attraction.